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Non dire startup: le parole ostili dell'innovazione

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Non dire startup: le parole ostili dell'innovazione

From Free



Jun 01 2019 15:30 - 16:20
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Se avessimo 10 centesimi per ogni volta che abbiamo sentito usare la parola “startup” probabilmente saremmo ricchi. Ma non avremmo più chiaro come il digitale si connetta al modo di fare impresa.

Le parole che utilizziamo per definire l’innovazione hanno creato spesso contenitori vuoti e altre volte attese che non hanno saputo realmente comunicarci il futuro ma, piuttosto, farlo implodere nel presente. Oggi dobbiamo riempire le scatole di realtà come l’Industry 4.0 e dell’Internet of Things con parole capaci di restituire una narrazione concreta, capace di aiutare


Parole O_stili è un progetto sociale di sensibilizzazione contro la violenza nelle parole.


Stazione Marittima, 34123 Trieste


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